WHAT'S NOUS // Jessica for Fabletics

jessicafableticscover

Kate Hudson may be the daughter of a beauty legend, but that doesn’t mean she automatically won the genetic jackpot. Kate has to work hard for her hot bod, just like the rest of us. A lifelong fitness fanatic, she admits that she often struggles with being mindful, centered and motivated with workouts in the middle of her crazy hectic life (we hear you, sister). Inspired by the amazing benefits of a long-term healthy lifestyle, she wanted to create an athletic brand that wasn’t just practical for working out, but was also a source of motivation to keep working out. And we think she’s done a pretty darn good job at doing just that.

The Fabletics pieces are fashionable, functional and, well, don’t even get us started on the butt-lifting effect of the leggings. Yeah, you read that right, Fabletics leggings are actually BUTT LIFTING (#micdrop). The patterns are bright and fun, and the designs are anything but basic. We’re talking crisscrossed straps, peekaboo cutouts and mesh for dayys. The way we look at it, if you look good, you feel good, and feeling good totally makes you want to take your routine to the next level, and then the cycle just starts on over again. So put your best foot forward, take your ratty old gym clothes to the nearest Goodwill, and invest in some more fashionable options that get you excited about gearing up for a good sweat. With Fabletic’s genius VIP membership subscription (which is free), you can get your hands on brand new Kate-approved fitness outfits every month at 40% off!! Even if you’re not in the mood to shop, at the very least, sift through their Summer 2015 Lookbook featuring Jessica Serfaty for some top quality #fitsperation.

Screen Shot 2015-08-20 at 2.15.08 PM

Screen Shot 2015-08-20 at 2.16.28 PM

Shop Fabletics here.

Photographer: Michael Khachadoorian
VP, Creative: Talitha Peters
Art Director: Tina Fine
Stylist: Nikkie Tavdi
Sr. Producer: Julia Lieberman
Production Coordinator: Amanda Guiney

Take a look at Jessica’s portfolio and follow her on Instagram.

 

Leave a Reply

Your email address will not be published. Required fields are marked *