Sakura Heffron

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Every girl knows there’s nothing better than a comfy pair of yoga pants. Beyond Yoga has been one of our favorite retailers for a long time for this very reason- their clothes are breezy, cute, and made to fit every body type. As a company that is known for supporting body positivity and healthy living for women, we couldn’t have been happier when Sakura was chosen to model some of their new looks and be in their holiday campaign. And with clothes this adorable, we’ll definitely be adding their Lux Palette Leggings and Lay it on Pullover (seen below) to our wish lists this year. Keep scrolling to see how Sakura wears Beyond Yoga!

Shop more Beyond Yoga here and follow them on Instagram.

Check out Sakura’s portfolio and follow her on Instagram.

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This editorial was originally featured in A Book Of

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TELL US YOUR STORY?  WHO IS SAKURA?

Well my name is Sakura, my full name is Sakura Paige Hart Heffron. I was born and raised in Honolulu Hawaii and it’s tradition there for people to have multiple names. That’s why I have two first names, Sakura and Paige.

YOU HAVE A VERY BEAUTIFUL NAME. WHAT DO YOU THINK INSPIRED YOUR PARENTS TO GIVE YOU A “CHERRY BLOSSOM” NAME?

Sakura is Japanese for Cherry blossom. Cherry blossoms grow in April and I was born in April, this was intentional by my parents.

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WHAT’S YOUR ETHNIC BACKGROUND?

My mom is Japanese and my dad comes from Norwegian/American Decent.

WHERE ARE YOU FROM?

The United States of America, specifically Southern California.  linebreaks3

TELL US ABOUT YOUR HOMETOWN.

 My home town is called Aliso Viejo, in Orange County. We moved from Hawaii once I started grade school. My hometown is not too far away from the beach, so I grew up spending most summer days when not in school, chilling with friends at the beach.

WHERE ARE YOU BASED NOW? YOU THINK YOU WOULD STAY THERE FOR A WHILE?

I am based in Los Angeles. I will be staying in LA for a while, finishing school and modeling.linebreaks4

 WHAT INSPIRED YOU TO BE A MODEL?

  I was initially drawn to the fashion world at the young age of twelve. After my first shoot, I was inspired to keep modeling because I felt like I could inspire other girls to chase their dreams no matter where in life they may be. Something that seemed so farfetched to me became a reality once I set my mind to it. Anything and everything is possible if you believe in yourself. I am still inspired today by the amount of passion and hard work that goes into a photo shoot.

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HOW LONG HAVE YOU BEEN MODELING? 

I was signed with my mother Agency Nous Model Management at twelve years old, just short of thirteen and now I am twenty-two years old.

WHAT’S YOUR FAVORITE PART IN BEING A MODEL?

It is difficult to pinpoint one thing, but I love being able to delve into a new world and new setting every day. I am always adapting to new people and creative direction- I am never bored at work I am constantly in awe of everyone’s talent.  linebreaks6

YOUR MOST MEMORABLE EXPERIENCE IN MODELING SO FAR.

 My first job is my most memorable because I was so young and worked with a famous photographer, Peggy Sirota.                        s7

HOW DO YOU MANAGE YOUR TIME AS A MODEL?

 I have to balance school and modeling. I set my mind to it and do what I need to do before I know I am going to travel for work, or just make arrangements with my teachers so that I can turn it in when I get back.

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IF YOU CAN COMPARE YOUR MODELING EXPERIENCES WITH YOUR FAVORITE MOVIE, WHAT WOULD IT BE?

The Black Stallion is a movie of raw beauty and elegance. I have learned that in the modeling industry, it’s best to be yourself.linebreaks9

WHAT COMES NEXT AFTER MODELING?

I want to be a designer, whether it’s interiors or exteriors of buildings. linebreaks10

ANY ADVICE YOU CAN GIVE TO ANY ASPIRING MODELS OUT THERE?

The real you is the best you so don’t try and be anything but yourself.

DREAM PROJECT?

 Dream project could be anything! Any opportunity to make people happy!

DREAM CLIENT?

Marc Jacobs

TELL US A SECRET.

I am addicted to playing Sims. linebreaks11

CURRENTLY BINGE WATCHING _____

Faulty Towers

IF YOU’RE GONNA HAVE A BOOK WHAT TITLE WOULD IT BE?

Love In Other Words

IF YOU WILL BE GIVEN THE CHANCE AND OPPORTUNITY TO HELP A SPECIFIC CHARITY, WHAT WOULD IT BE AND WHY?

Food for Peace. I believe adequate food to live and sustain ones life is a basic human right. linebreak
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Read more A Book Of here.

Photographer – Irvin Rivera Website / Instagram

Stylist – Phill Limprasertwong Website / Instagram

Makeup – Sifa Sitani Instagram

Hair – Taylor Petenbrink Instagram

Assistant – Rema Khzam Website / Instagram

Check out Sakura’s portfolio and follow her on Instagram.

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It’s official- we’re having a summer romance with Taylor & Sage (and we’re not talking about the cute boys next door). The fashion gods have answered our prayers with an affordable collection that has every pinterest-worthy outfit we’ve been pining for. You know, that effortless blend of trendy and bohemian fashion seen on all your fave celebs and bloggers: flowing vintage dresses balanced by modern booties, perfectly faded denim, and high-waisted everything topped with button ups and distressed tees. We’re kind of obsessed with the way Sakura is rocking these looks, and plan on scooping them up as soon as they’re available! Keep scrolling to get an exclusive sneak peek at their upcoming fall collection.

 

 

 

 

 Check out Taylor & Sage here.

Take a look at Sakura’s portfolio and follow her on Instagram.

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This feature was originally posted on blog.ae.com.

Real friends. Real laughs. Real strong. Real love. Real now. #BackToREAL

You still have a couple months to soak up the summer sun, but that doesn’t mean you can’t get in gear for Back To School! This year, our collection is all about heading back to real life. Whether reality for you is a heavy course load next semester or coming back from vacation and returning to the rise and grind of a 40-hour work week, one thing’s for sure. We’ll get you up and running and back to reality in no time.

Take a behind-the-scenes look below at our Back To School photoshoot featuring so many new faves from the collection!

Real cozy. We shot Back To School at the dreamiest NYC loft.

Real style! Aerie girls @SakurahHeffron and @CourtneyJamesCJ and our Stylist @ErinCRittling on location.

Real views. This roof made for some our fave shots!

Real smiles. Hi from @Sakuraheffron and @iamiskra!

Real city. This collection is in a New York state of mind.

 Shop your favorite looks online now! Mark your calendars, these pieces will be at your local Aerie store on 7.7.

Take a look at Sakara’s portfolio and follow her on Instagram.

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Follow the Models:

Alexis Ren / Ashley Moore / Bridget Satterlee / Cat Haave / Danielle Herrington / Diane Murtha / Faith Picozzi

Grace Lynn / Lyzy Adler / Maitlyn Simmons / Naty Belmont / Paige Watkins / Sakura Heffron / Sydney Schafer

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Alexis Ren / Bridget Satterlee / Diane Murtha / Faith Picozzi / Fo Porter / Greta Jimenez 

Lyzy Adler / Maggimae / Paige Watkins / Sakura Heffron / Tereza Kacerova / Zeda Navarro

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You’re know​n pretty exclusively as Melis+Dainon; so you guys are some kind of a duo? What does that mean and how does that work?
​​Yes! We are partners in life and in business, and are often referred to as a “photography duo.” We share similar talents, and the other skills we have developed really complement each other, so we are a good team. We conceptualize shoots, work with clients, and select models and creative teams together. I (Melis) am the lead on photography, while Dainon is the lighting master. In post, Dainon is the primary retoucher, and I come in for the finishing touches. It’s a great balance!

What ma​kes you different from your p​e​ers and competition?
Our photographic style is all about the search for authenticity. We take photos that are true to life and capture the best and most unique attributes of the model, design, and environment. Rather than adding stylistic signatures to the photos that identify them as ours, we preserve the integrity of the content through straightforward execution that is unfiltered and impactful.

We also took a very different path to photography than most. I earned my Master’s in Business Administration and worked as a Marketing Director, and Dainon earned his law degree and worked as an Executive Director prior to opening Melis+Dainon. Our non-traditional journey provides us with a unique understanding of the challenges that business owners face in developing their brands, as well as the ability to resolve these challenges through an integrated brand marketing and photography approach.

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Do you have a specialty or ar​ea of focus?
We specialize in photography and branding for the fashion, beauty, and entertainment industries. Business owners and individuals in these industries are especially affected by image-based branding and depend on quality, impactful photography as a vehicle to communicate with their target customers. It’s a natural fit!

What drove you to expand the s​cope of your servi​ces?
The simple answer is that we realized there was a significant need for an integrated approach to branding, and we were uniquely positioned to provide a solution.

After we launched our photography business, we met a lot of designers, entrepreneurs, and individuals (e.g. models, actors, personalities) who would inevitably discuss their experiences – good and bad – with trying to build their brands. We could see how passionate they were and most had a really clear vision for their value, position, and business. However, in many cases, the brand that their target customers experienced did not fit at all with their vision. The customer-facing materials – like website images, POS displays, catalogs, ads, etc. – either were not very engaging, or worse, engaged the wrong audience entirely. It was frustrating to see brands that we really believe in suffer from miscommunication or lack of clarification between business teams and creatives. So, we decided to do something about it.

What kinds of things have​ you added?
​We now offer services that span the entire marketing process – from concept to campaign. We help businesses, owners, and individuals (personal brands) to grow and develop at all stages – from start-ups to established companies who want to launch new product lines or refine existing plans.

An example of our full-service process may look like:
Introductory brand consulting and strategic planning
Website content creation and structure, on-page SEO, and web images
Social media content creation, strategy, and promotional images
Advertising strategy, planning, implementation, creative direction, and campaign images
Brand direction & consulting – oversee the work of brand contributors to make sure the brand integrity is maintained

What’s the advantage to that?
When we are able to support owners and teams through the various stages of the marketing process, they can feel confident that ​their needs are heard, understood, and translated into quality and effective strategies. There is no gap in communication because we are with them from start to finish and handle both their marketing and photography needs.

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 ​#Goals; everybody’s got ’em. What ​are yours?
​We love traveling and experiencing different cultures, so we aim to develop our business into a vehicle that we can use to explore the world. We already have clients in different countries and would like to continue to grow our network so we can work and live without roots. Shooting campaigns in beautiful, exotic locations with amazing talent, and helping to develop global brands would be the ultimate achievement.

Melis+Dainon WEBSITE / INSTAGRAM / TWITTER / FACEBOOK

Sakura Heffron / Syndey Schafer / Taylor Hannum

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The first post-MDW weekend of the year is here, and you know what that means: it’s time to put on your prettiest brunch attire and head for the nearest spot with outdoor dining, a refreshing drink and an instagramable backdrop. Enter: Flynn Skye. Each and every piece will have you looking and feeling on top of the summer-weekend world.

A go-to brand for It Girls all over the country, we have had SUCH a great time working with Flynn Skye to bring you the very best #OOTD inspo. From solids to prints, and minis to maxis, it’s safe to say that everything from this brand is #modelapproved. Here’s a look back at some of our very favorite weekend/date/brunch/prettymuchanythinganywhere-worthy looks:

THANK YOU FLYNN SKYE!  We will always be fans, customers and friends.

Shop more from our favorite brand here.

Danielle Herrington / Davia Gomez / Diane Murtha / Faith Picozzi / Holly Hicks / Lauren Johnson / Lyzy Adler

Monica Ollander / Paige Watkins / Polina Frantsena / Sakura Heffron / Sydney Schafer / Zeda Navarro

It’s no surprise that Lyzy and Sakura looked as though they were en route to take a stroll on the beach in some of designer and founder Amber Farr’s amazing creations.

Lyzy looked absolutely ethereal in a breezy jumper, which she styled perfectly with groovy platforms, neutral makeup and low-maintenance hair. Similarly, Sakura flowed naturally like a goddess in a chic patterned maxi.

Needless to say, you’ll be ready for whatever excursions come your way when rocking Flynn Skye (and something tells us they wouldn’t have it any other way).

 

Shop more Flynn Skye here.

Lyzy Adler PORTFOLIO / INSTAGRAM

Sakura Heffron PORTFOLIO / INSTAGRAM